EditorialAn installation view of a Simone Forti hologram at the Museum of Contemporary Art in Los Angeles, on Feb. 1, 2023. (Seth Caplan/The New York Times)
EditorialHome run balls like this one, which was hit in a game between the Yankees and the Milwaukee Brewers on Saturday, are authenticated as real and then get a special hologram with encoded data. (Mustafa Hussain/The New York Times)
EditorialDrew Carlo, left, and Owen O’Rourke at the Electric Zoo music festival at Randall's Island Park in New York, Sept. 2, 2022. (Jutharat Pinyodoonyachet/The New York Times)
EditorialThe entrance terminal, where guests board a launch pod that simulates a ride into the heavens and the hotel “ship” supposedly awaits, at Walt Disney World’s Star Wars: Galactic Starcruiser, near Orlando, Fla., Feb. 22, 2022. (Todd Anderson/The New York Times)