EditorialLinus Sebastian is among the online personalities who have figured out that putting their names or faces on products is increasingly a ticket to cashing in on fame. (Jackie Carlise/The New York Times)
EditorialLinus Sebastian is among the online personalities who have figured out that putting their names or faces on products is increasingly a ticket to cashing in on fame. (Jackie Carlise/The New York Times)
EditorialA long line of people in face masks wait to enter PLS, a wire transfer and check-cashing business in Jackson Heights, Queens on March 27, 2020. (Ryan Christopher Jones/The New York Times)