Passers by and shoppers were very interested in these figures - likenesses of President Kennedy , Prime Minister Macmillan and the Duke of Edinburgh , that appeared in the wondow of the Montague Burton clothing store in London's Regent Street . They are attired in suits , offered for sale at bargain prices . The figures are the work of Mr Jacques Bodart head of a display company , and his work is proving to be a successful selling point for many concerns . Seen here the likness of Mr Macmillan complete with the sale suit in the shop window . 7 January 1963